Privacy Policy
Emu Sales Ltd respects your privacy and is committed to protecting the personal information you provide to us.
This Privacy Policy explains what information we collect, how and why we use it, when it may be shared with others, how long we retain it, the measures we take to protect it, and the rights you may have in relation to your personal information.
This policy applies when you visit www.emuoilwell.co.uk, create an account, place an order, contact us, subscribe to communications from us, or otherwise use our website and services.
1. Who We Are
This Privacy Policy applies to Emu Sales Ltd, which is responsible for how your personal information is handled under applicable data protection laws.
If you have any questions about this Privacy Policy or the way we handle personal information, please contact us.
2. What Personal Information We Collect
The information we collect depends on how you interact with our website and services.
Information You Provide Directly
When you place an order, create an account, contact us or otherwise interact with us, we may collect information including:
- Your name
- Billing address
- Delivery address
- Email address
- Telephone number
- Order details
- Purchase history
- Account details
- Communication preferences
- Information contained in messages or enquiries you send to us
- Information you provide in connection with a return, refund, complaint or customer service request
We ask that the information you provide is accurate and kept reasonably up to date.
3. Payment Information
Payments made through our website are processed by third-party payment providers, including PayPal and Stripe.
We do not store your full credit or debit card details on our own systems.
When you make a payment, the payment provider may collect and process information required to authorise and complete the transaction. This may include your payment details, billing information, transaction information and information used for fraud prevention or identity verification.
Payment providers process personal information in accordance with their own privacy policies and legal obligations.
You can review their privacy information here:
4. Information Collected Automatically
When you visit or use our website, certain technical information may be collected automatically.
This may include:
- Your IP address
- Browser type and version
- Device type
- Operating system
- Screen or device characteristics
- General or approximate location derived from your IP address
- Referring website or page
- Pages viewed
- Date and time of visits
- Time spent on pages
- Website navigation and usage information
- Technical error and diagnostic information
This information may be used to operate and secure the website, diagnose technical problems, understand how the website is used and improve our services.
We do not knowingly use the website to collect precise GPS location information from customers unless a feature specifically requires it and appropriate permission has been given.
5. Information We May Receive From Other Organisations
We may receive limited personal information from organisations involved in processing your order or providing services connected with it.
For example, we may receive information from:
- Payment processors confirming whether a payment was successful
- Postal operators or couriers providing tracking or delivery information
- Ecommerce and website service providers
- Fraud prevention or security providers
- Customer service or technical service providers
We only use this information where it is relevant to the services we provide or to the legitimate operation of our business.
6. How We Use Your Personal Information
We may process your personal information for the following purposes:
- To process and fulfil your order
- To arrange dispatch and delivery
- To provide tracking information
- To process payments
- To process returns, refunds or exchanges
- To respond to enquiries and provide customer service
- To manage customer accounts
- To communicate with you about an order
- To confirm transactions and provide receipts or invoices
- To detect and prevent fraud or misuse
- To protect the security of our website and systems
- To investigate technical problems
- To maintain appropriate business, accounting and transaction records
- To comply with tax, customs, accounting and other legal obligations
- To establish, exercise or defend legal claims
- To improve our website, products and services
- To understand general website usage and performance
- To send marketing communications where we have an appropriate lawful basis to do so
We do not use your personal information for unrelated purposes unless we have a lawful reason to do so.
7. Legal Bases for Processing
Where applicable data protection law requires a lawful basis for processing, we rely on one or more of the following.
Performance of a Contract
We process personal information where necessary to enter into or fulfil a contract with you.
For example, we need your name, address and contact information to process and deliver an order.
Legal Obligations
We may process personal information where necessary to comply with laws or legal obligations that apply to us.
This can include obligations relating to:
- Accounting
- Tax
- Customs
- Consumer protection
- Fraud prevention
- Regulatory requirements
- Court orders or other lawful requests
Legitimate Interests
We may process information where it is reasonably necessary for the legitimate operation of our business and where those interests are not overridden by your rights.
These interests may include:
- Protecting our business from fraud
- Securing our website and systems
- Responding to customer enquiries
- Maintaining accurate business records
- Improving our services
- Investigating complaints
- Managing disputes
- Protecting our legal rights
Consent
Where consent is required, we will ask for it before carrying out the relevant processing.
This may apply, for example, to certain marketing communications or non-essential cookies.
Where we rely on consent, you may withdraw it at any time.
8. Cookies and Similar Technologies
Our website uses cookies and similar technologies.
Cookies are small files that are stored on your device and may be used for purposes such as:
- Keeping the website functioning correctly
- Maintaining your shopping basket
- Remembering certain preferences
- Supporting checkout and account functions
- Maintaining website security
- Understanding general website usage
- Measuring website performance
Some cookies are necessary for the operation of the website and cannot reasonably be disabled through our website.
Other cookies, such as certain analytics or marketing-related cookies, will only be used where permitted and, where required, after you have provided consent through our cookie consent system.
You can review or change your cookie preferences through the controls provided on our website.
You can also control cookies through your browser settings, although blocking certain cookies may affect some website functions.
If we introduce additional analytics, advertising or tracking technologies in the future, our cookie information and consent controls will be updated accordingly.
9. Marketing Communications
We may send you marketing communications where:
- You have requested them
- You have subscribed to receive them
- We otherwise have a lawful basis to contact you
Marketing communications may include information about products, offers, promotions or services.
You can unsubscribe at any time by using the unsubscribe link contained in a marketing email or by contacting us.
Choosing not to receive marketing communications will not prevent us from sending messages that are necessary to process an order, provide customer support or administer your account.
10. Who We May Share Your Information With
We do not sell or rent your personal information.
We may share personal information with organisations that are necessary for the operation of our business or the fulfilment of your order.
These may include:
- Payment processors
- Ecommerce platform providers
- Website hosting and technical service providers
- Postal operators
- Couriers
- Delivery and fulfilment providers
- Accounting and finance service providers
- Website analytics providers, where used
- Security and fraud prevention providers
- Professional advisers where necessary
- Regulatory, customs, tax or law-enforcement authorities where legally required
We only provide information that is reasonably necessary for the relevant purpose.
For example, a postal operator or courier will normally require your name and delivery address in order to deliver your parcel.
11. Service Providers and Data Processors
Some organisations process personal information on our behalf in order to provide services to us.
Where appropriate, these organisations are required to handle personal information securely and in accordance with applicable data protection requirements.
Other organisations may act independently when processing information for their own purposes or to comply with their own legal obligations.
For example, payment providers and postal operators may have independent legal responsibilities relating to fraud prevention, financial regulation, delivery records or other matters.
12. Business Transfers
If Emu Sales Ltd is involved in a merger, acquisition, restructuring, sale of assets or similar business transaction, personal information may be transferred as part of that transaction.
Where this occurs, information will continue to be handled in accordance with applicable data protection requirements.
13. International Transfers of Personal Information
Some companies that provide services to us may process or store personal information in countries other than the country in which you live.
Where personal information is transferred internationally, we take reasonable steps to ensure that appropriate safeguards are used where required by applicable law.
Depending on the circumstances, these safeguards may include:
- A recognised adequacy decision
- Approved contractual protections
- Standard contractual clauses
- Other recognised legal transfer mechanisms
The exact mechanism may depend on the service provider involved and the countries between which information is transferred.
14. How Long We Keep Personal Information
We do not keep personal information indefinitely simply because it has been collected.
We retain information for as long as reasonably necessary for the purpose for which it was collected and for any additional period required or permitted by law.
The appropriate retention period may depend on:
- Whether you have an active account
- Whether you have placed an order
- Accounting requirements
- Tax requirements
- Customs requirements
- Consumer protection requirements
- Fraud prevention
- Warranty or product-related matters
- Returns and refund history
- Complaints or disputes
- Legal limitation periods
- The need to establish or defend legal claims
Order and transaction information may therefore need to be retained for a number of years after an order has been completed.
Where information is no longer required, we will take reasonable steps to delete, anonymise or otherwise securely dispose of it.
Information held in backups may remain for a limited additional period until those backups are replaced or securely deleted.
15. How We Protect Your Information
We take reasonable technical and organisational measures to protect personal information against:
- Unauthorised access
- Accidental loss
- Improper disclosure
- Misuse
- Alteration
- Destruction
These measures may include access controls, password protection, secure systems, encrypted connections and limiting access to information to those who reasonably need it.
No internet transmission or electronic storage system can be guaranteed to be completely secure.
You are responsible for keeping any account password or login credentials confidential and should contact us if you believe your account has been accessed without permission.
16. Your Account
If you create an account on our website, you may be able to review or update some of your information through your account.
You may also ask us to update or close your account by contacting us.
Closing an account does not necessarily mean that all associated information can immediately be deleted.
We may still retain information relating to completed orders, transactions, fraud prevention, accounting, tax, legal obligations, disputes or other legitimate purposes.
17. Your Privacy Rights
Depending on the laws that apply to you, you may have rights in relation to your personal information.
These may include the right to:
- Ask whether we process personal information about you
- Request access to personal information we hold about you
- Request correction of inaccurate information
- Request completion of incomplete information
- Request deletion of information in certain circumstances
- Request restriction of processing
- Object to certain types of processing
- Request portability of certain information
- Withdraw consent where processing is based on consent
- Object to direct marketing
- Lodge a complaint with the appropriate data protection authority
These rights are not absolute and may be subject to legal conditions, exceptions or exemptions.
For example, we may be required to retain certain transaction information even if you request deletion.
To exercise a privacy right, please contact us.
We may need to verify your identity before providing personal information or completing certain requests.
18. Withdrawing Consent
Where we rely on your consent to process personal information, you may withdraw that consent at any time.
Withdrawal of consent does not affect the lawfulness of processing that took place before consent was withdrawn.
It also does not prevent us from continuing to process information where another lawful basis applies.
For example, withdrawing marketing consent does not prevent us from retaining records that we are legally required to keep.
19. Automated Decision-Making
We do not generally make decisions about customers solely by automated means where those decisions would produce significant legal or similarly significant effects.
Payment processors, fraud prevention providers or financial institutions may use automated systems as part of payment authorisation or fraud detection.
Where these organisations process information independently, their own privacy policies will apply to that processing.
20. Children
Our website is intended for general customers and we do not knowingly collect personal information from children where doing so would be inappropriate or unlawful.
If you believe that a child has provided personal information to us without appropriate authority, please contact us so that we can review the matter.
21. Third-Party Websites
Our website may contain links to websites operated by other organisations.
We are not responsible for the privacy practices, security or content of third-party websites.
If you follow a link to another website, you should review that organisation's privacy information before providing personal information.
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Changes may be made to reflect:
- Changes to our website
- Changes to our business operations
- New or changed service providers
- Changes in the way information is processed
- Changes in legal or regulatory requirements
The latest version will be published on this page.
Where appropriate, significant changes may also be brought to your attention separately.
23. Questions, Requests and Complaints
If you have a question about this Privacy Policy, want to exercise a privacy right, or have a concern about the way your information has been handled, please contact us.
We will review privacy requests and complaints in accordance with the data protection laws that apply.
If you remain dissatisfied, you may also have the right to raise the matter with the data protection authority responsible for your jurisdiction.
24. Contact Details
For questions or requests relating to privacy or personal information, please contact us.
You can also write to:
Emu Sales Ltd
77 Strovolos Avenue
Strovolos Centre, 204
Nicosia 2018
Cyprus